"(Theories abound for why people procrastinate. Some psychologists think that those who delay completing tasks do so because they have low confidence that they will succeed in that task. Perhaps procrastinators are perfectionists or they may just be depressed. Others believe they are impulsive and lack self-control. Earlier research has shown that people defer tasks that are unappealing, difficult or expensive, which is no great surprise. Dr McCrea and his colleagues, however, are the first to show that the way in which a task is presented also influences when it gets done." The Economist)
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